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In-App Messages: What They Are, How They Work, and Why They Matter

Published by Braze

We’re living in a connected world. Every screen is a window of opportunity, a chance to engage with your customers. And if you want to keep the conversation going inside your app, there’s no substitute for an in-app message. This guide explores what in-app messages are, how they work, and why they matter. 

Download now for access to the entire guide alongside key research that we at Braze have conducted.

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