How to Thrive in the New World of Conversion Measurement with Tealium + Google

Published by Tealium

As an advertiser, you rely on having accurate conversions to prove your campaigns are actually driving revenue and to make necessary optimizations. So what happens when obstacles like third-party cookie loss come into the ad ecosystem and impact your access to these pivotal conversion metrics? 

Luckily, we’re here to help you figure it out! We recently sat down with Google’s Conversion Measurement Product Lead, Namrata Chakrabarti, to talk about how our partnership can help brands tackle these challenges and set themselves up for long-term success.

Download this blog now to see the key takeaways from the webinar!

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