Latest resources from Informatica

A Marketer’s Guide to Customer Experience
Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage – it's expected. But many...

Seven Steps Closer to Intelligent Customer Engagement
Your customer data is a strategic asset that can drive competitive advantage. When you fuel customer engagement initiatives with trusted, governed,...

Power Superior Customer Experience with an Intelligent Data Catalog
No matter how much data you have about your customers, you can only understand what they need and expect by turning that data into a single,...