Agile marketing cheat sheet
Agile is an approach for managing work that emphasizes visibility, collaboration, adaptability, and continuous improvement. It started in software development...
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Published: Mar 15, 2023
Published: Mar 10, 2023
Consumer Trends Index 2023 for Europe
Listening to consumers is more important than marketing to them. And with a looming pan-European recession, this has never been more important. That’s...
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Published: Mar 20, 2023
10 Reasons to Consider Marketing Automation
More agile, more efficient, more effective marketing.
Being a successful marketer means always being ready for the unexpected, but that goes beyond...
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Published: Mar 20, 2023
The ROI of Marketing Automation
Marketing leaders today know that marketing automation is a must. Not only does it provide better customer experiences, it also increases productivity...
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How To Save Time Planning and Creating Social Media Content
There’s no denying that content creation is time-consuming. You have to think of what to post, create a graphic, write a caption, choose hashtags,...
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Published: Mar 14, 2022
10 Pillars Every Marketing Analytics Tool Must Have
B2B marketing is hard, especially in 2020. You’re competing with a trifecta of black swans (pandemic, recession, and election) for attention, physical...
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Published: Jan 24, 2023
Recession Survival Guide for eCommerce: How to cope with the new paradigms of customer behaviours in the high inflation environment and maximize revenue growth … the Lean Way
In 2020 to 2022 the world has gone through major turmoil. Series of events that followed reshaped our lives on all levels. Naturally, changes did not omit...
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Published: Mar 03, 2022
15 indications that your organization has exceptional digital experience maturity
For today’s businesses, prioritizing the digital experience isn’t an option—it’s a must. This fact is validated across industries...
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Published: Jan 06, 2022
The Year of Acceleration: Advertising Predictions for 2022
2021 was a year of adaptation — with consumers adjusting to new ways of shopping, browsing, and buying after experiencing major disruption in 2020....
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Published: Mar 14, 2022
9 Strategies for Electronic Marketers
Electronics marketing faces its largest modern challenge in the midst of the COVID-19 pandemic. Supply chain delays from manufacturing to shipping are...
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Delivering Personalised Content for Dummies
The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders, many people are sheltering in place. One of...
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Published: Jan 06, 2023
The Future of Creative Experiences
About the Report
Creative obstacles and opportunities in an evolving workplace.
We surveyed 400 US-based creative professionals to find out how...
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Published: Oct 28, 2021
The role of CIO in a world where experience rules
In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations. The pandemic has played its part with the acceleration...
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Published: Jan 06, 2022
Black Friday 2021: Global Sales Trends & Marketing Strategies
Black Friday traditionally marks the start of big deals season after Thanksgiving in the US. While the largest sales spikes still occur on Black Friday,...
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