Marketing Automation | IT Corporate

Published: Mar 20, 2023

The ROI of Marketing Automation

Marketing leaders today know that marketing automation is a must. Not only does it provide better customer experiences, it also increases productivity...

Published: Mar 10, 2023

Consumer Trends Index 2023 for Europe

Listening to consumers is more important than marketing to them. And with a looming pan-European recession, this has never been more important. That’s...

Published: Mar 15, 2023

Agile marketing cheat sheet

Agile is an approach for managing work that emphasizes visibility, collaboration, adaptability, and continuous improvement. It started in software development...

Published: Mar 20, 2023

10 Reasons to Consider Marketing Automation

More agile, more efficient, more effective marketing. Being a successful marketer means always being ready for the unexpected, but that goes beyond...

The secrets of successful brand awareness surveys

Let’s try something. If I say “tissues,” what company comes to mind? What about “cola,” or “tablet,” or “fast...

Published: Oct 11, 2022

Best-In-Class Email Marketing

Interactions between consumers and brands are increasingly playing out across a wide variety of different online touchpoints, channels, and platforms....

Published: Mar 15, 2022

Marketing Trends 2022: The Good, Bad, and Ugly

Since the pandemic, marketers have realized that keeping up with the latest marketing trends is critical for the success of their marketing campaigns....

Published: Jan 25, 2022

Align your sales and marketing teams with marketing automation

When it comes to a company’s revenue growth, both sales and marketing teams have an equal share of the responsibility. However, the challenge...

Published: Oct 14, 2022

Best-In-Class Email Marketing

Interactions between consumers and brands are increasingly playing out across a wide variety of different online touchpoints, channels, and platforms....